Bird Brewery supports the Indonesian maleo via the Land Acquisition Fund

Bird Brewery, a brewery with a heart for nature and birds in particular, will once again support the Land Acquisition Fund. Every litre of beer sold contributes to securing the habitat of the maleo in Tompotika, Indonesia. ‘We believe that action is needed now to preserve existing nature. This new initiative will enable us to focus on safeguarding areas together with strong local partners,’ says Rik van den Berg, co-founder of Bird Brewery.

Header photo: maleo’s in their natural habitat in Tompotika © Stephanie Broekarts / IUCN NL

Every litre of beer contributes to conservation

Bird Brewery wants to contribute to a greener world. The brewery has previously supported various organisations for planting trees. In 2022, they also donated to the Land Acquisition Fund for the expansion of the Mesenia-Paramillo nature reserve in Colombia. Since nature conservation does not require nature restoration, Bird Brewery wants to contribute to protecting an important nature reserve as a next step.

This week the brewery is launching a new initiative: 1 litre of beer = 1 m² of nature. ‘The power of this idea lies in its simplicity,’ says Ralph van Bemmel, co-founder of Bird Brewery. ‘One litre of beer is directly linked to one square metre of nature conservation. That makes the impact tangible and concrete: for ourselves and for everyone who enjoys our beers.’

• Read more on the Bird Brewery website (in Dutch)

Habitat of the maleo

With the contribution from Bird Brewery, the local partners of the IUCN NL Land Acquisition Fund can secure more habitat for vulnerable and endangered species. The first project is taking place in Tompotika, a peninsula on the Indonesian island of Sulawesi. This is the habitat of the endemic maleo, which has been categorised as Critically Endangered on the IUCN Red List of Threatened Species.

Nickel mining is currently an increasing threat to Tompotika’s natural environment. Alliance for Tompotika Conservation (AlTo), a local partner organisation of IUCN NL, is committed to protecting the habitat of the maleo and many other species. The Land Acquisition Fund supported AlTo in previous projects. With the contribution of Bird Brewery, the protected area can be further expanded.

About the Land Acquisition Fund

The main causes of biodiversity loss worldwide are the loss and degradation of habitat. This threatens many animal and plant species with extinction. The Land Acquisition Fund supports NGOs around the world to purchase land or lease it for a longer period. This allows them to protect, connect, and restore nature at risk.